Carmike Cinema

I think all of the subliminal advertising in that video was smart. It gets people thinking about food, which probably makes them want to buy the food in the video. The subliminal advertising shows our consumer culture. Our culture uses every opportunity to advertise. There wasn't a need to advertise the food in that situation. They could have just shown the movie, but they didn't. They inserted the part about the food and drinks because they wanted people to buy it, which shows the consumerism.